Every Hectare Matters

December 8, 2025

landpro every hectare matters

Landpro Announced as Approved Lead Consultant for ASB’s Every Hectare Matters Programme.

Landpro has been formally approved as a lead consultant for ASB’s Every Hectare Matters programme, a significant initiative designed to help farmers and landowners unlock the full potential of their land and build long term resilience for future generations.

As an approved consultant, Landpro can now offer clients access to consultancy support funded by ASB of up to $25,000, along with tailored lending options of up to $5 million to finance approved land optimisation plans. This support is based on ASB’s four step framework, which focuses on assessing land, identifying opportunities, planning and taking action, and securing appropriate finance. These core steps are outlined in the programme material on page 4 of the ASB pitch pack, which emphasises evaluation of current land use, identification of diversification pathways and structured planning backed by favourable lending options

landpro every hectare matters

This partnership strengthens Landpro’s position as a trusted adviser in rural development, diversification, succession planning, sustainability projects and long term land strategy. Farmers and landowners will gain access to independent expertise with a clear pathway to both planning and funding. The programme unlocks opportunities across optimisation of current systems, diversification of income sources and improvements to infrastructure, as highlighted on page 2 of the ASB pitch pack

Every Hectare Matters has been developed to support farmers who want to reduce costs, increase returns and build resilient operations. It is also designed to assist landowners preparing for succession and Māori landowners seeking to unlock value while protecting intergenerational purpose. These areas of support are outlined on page 6 of the programme pack, which demonstrates the breadth of landowners the initiative is intended to empower.

Landpro’s approval within the programme means clients can select the company directly to lead farm assessments, opportunity mapping and development planning. With consultancy funding and lending support available, projects that were previously difficult to progress due to cash flow limitations may now be within reach.

landpro every hectare matters

This collaboration offers a faster and clearer route for farmers and landowners to develop their properties in a way that aligns with their goals and the needs of future generations. It reflects ASB’s commitment to helping farmers build stronger, more resilient businesses, as noted by ASB’s GM Rural, Aidan Gent, on page 5 where he highlights the programme’s role in supporting long term sector sustainability and family succession.

Landpro encourages anyone considering optimisation, diversification or long term development of their land to get in touch to discuss how the programme could support their goals.